If you aren't analyzing where your websites visitors are coming from, then you are probably operating in the dark. Hopefully I don't have to convince you that knowing where your visitors are coming from is important to the success of your online adventures. Google analytics is the gold standard for analyzing the traffic to your website. Google recently added seven new features.
The main new feature that excited me most is that Google Analytics demo account. It's great if you're just starting out and want to understand the power of analyzing the data Google has. Think of it as a sandbox of data that you can play around in to learn the power of Google Analytics.
Here is a great article that I found that goes over a few of the major new features.
If you want to be up to date with the latest Google Analytics features and make the most of them, you need to look at:
Integration with Search Console
Google Analytics Demo Account
User Explorer Reporting
Original Author: Eugen Oprea
If you aren't using Google Analytics to measure your website performance, you really should. It's free-it's from Google-and after all, they are the ones who control free traffic to your website. Let me know what you think of these new features in Google Analytics by commenting below.
Curated by: Laura Newton
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